With over 12 years of diverse experience in creative production, Caitlin has established herself as a dynamic and results-driven leader in the industry. Specializing in high-profile campaigns across video, broadcast, digital, social, and traditional platforms, Caitlin excels at managing end-to-end production workflows while maintaining a strong focus on creativity, efficiency, and cost management.
As Head of Production at goop, Caitlin successfully negotiated cost-saving efficiencies, improved production processes, and led teams to create compelling video and stills content that resonated across a global audience. Her experience spans high-budget projects, such as her tenure at David Yurman, where she managed $12 million in production budgets and ensured the brand’s aesthetic was consistently represented across multiple platforms. Her efforts have resulted in a significant profit increase, demonstrating her ability to lead and innovate in a variety of fast-paced environments.
With a background that includes senior roles at Glamour, Harper's Bazaar, Condé Nast, and Estée Lauder, Caitlin has honed her expertise in cross-functional collaboration, vendor management, talent negotiation, and post-production strategies. She is also committed to fostering diversity, equity, and inclusion, ensuring that these values are reflected in every aspect of the production process.
Caitlin holds a Bachelor of Arts in Journalism and International Affairs from Northeastern University, where she graduated Magna Cum Laude. Throughout her career, she has worked with some of the most renowned names in fashion, beauty, and luxury, solidifying her reputation as a highly respected producer in the industry.
Los Angeles / San Francisco / New York / London / Paris
caitlinMcoyle@gmail.com